Melf
11-14-2005, 08:01 PM
From Next Generation:
Digital River built and recently launched Sega's online store. Games including The House of the Dead 2 and Virtua Squad 1 and 2, among others, also will be available for sale and download through Digital River's oneNetwork online sales channel.
"Online distribution presents growth opportunities for Sega and we are poised to bring leading-edge games into that channel," said Chris Olson, director of Web for Sega. "Digital River's oneNetwork will allow us to quickly and easily expose our games to a very large audience of consumers that shop on popular, high-traffic online retail sites."
"With more than 10 years of experience, we have developed e-commerce best practices to successfully grow an online business," said Joel Ronning, Digital River's CEO. "Taking a multi-channel approach to online selling is one of the most effective strategies a company can use to build its e-commerce business and increase market exposure for its software products. By selling software through branded online stores and our oneNetwork online sales channel, our clients can maximize their market and revenue opportunities."
Sounds solid enough. I wonder how long it will take for this sort of thing to actually take off.
Digital River built and recently launched Sega's online store. Games including The House of the Dead 2 and Virtua Squad 1 and 2, among others, also will be available for sale and download through Digital River's oneNetwork online sales channel.
"Online distribution presents growth opportunities for Sega and we are poised to bring leading-edge games into that channel," said Chris Olson, director of Web for Sega. "Digital River's oneNetwork will allow us to quickly and easily expose our games to a very large audience of consumers that shop on popular, high-traffic online retail sites."
"With more than 10 years of experience, we have developed e-commerce best practices to successfully grow an online business," said Joel Ronning, Digital River's CEO. "Taking a multi-channel approach to online selling is one of the most effective strategies a company can use to build its e-commerce business and increase market exposure for its software products. By selling software through branded online stores and our oneNetwork online sales channel, our clients can maximize their market and revenue opportunities."
Sounds solid enough. I wonder how long it will take for this sort of thing to actually take off.