Diversification, and product placement in the budget 32-bit market half a decade before the mainstay 32-bitters would be anywhere near that price point. Giving Genesis owners one more reason to keep buying games for the system while eliminating every snivelling gripe against the "aging" hardware. Providing a cost effective alternative to expensive chipped games that reduces in cost with every game purchased. The consumer didn't buy Virtua Racing SVP, but they did buy the 32X, at least through the end of 1994.

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