I'm not sure how much was spent on the Saturn's marketing but they spent 100 million on the DC. The eyetoy wasn't a 150 dollar add on but more like 40 dollars. You don't need a ton of cash to sale a 40 dollar add on that is cheaper than alot of retail games in the first place. M$ on the other spent 500 million dollars to sale a 150 dollar add on.





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